How I Turned My Hobby into a Side Hustle

“You don’t learn to walk by following rules. You learn by doing, and by falling over.”
Richard Branson

Alright folks, you may want to grab a coffee and sit yourself in a comfy corner because this is a long one…

What I find brilliant about the wonderful internet world is that the sky is not the limit, in fact their are no limits at all. If you want to make money, you can. It is just a matter of knowing how.

Let me show you my step-by-step guided on how I started my side hustle.

1. The Spark:

What started it all for me was watching one of Ryan Scribner’s YouTube videos. I recommend giving him a watch. He is real and delivers the “How-to” in black and white. What resonated strongly with me was the ability to have more than one source of income.

Millionaires make money from an average of 7 income sources. How many sources of income do you have?

Since childhood I had been programmed to go to school, get good grades to get into university. After this I’d fall into my career, work, start a family, maybe change careers a couple times and work until retirement.. My life was mapped out before it really started. Never was their mention of the possibility of generating more than one income at one time – never.

This was the spark I needed.

I’m not saying you need 7 sources of income. The point of this is to simply broaden your perception of income, provide motivation and get you started on your side hustle.

brooke-lark-194253-unsplash

2. Brainstorm:

Okay put yourself in your zone. Block out all distractions and jot down what hobby you believe you could monetize. Once you have jotted down what you want to sell I recommend filling out a brief business plan just so you have a plan and line of focus.

Feel free to use the below questions as a guide:

  • What is the name of your business:
  • Objective/ what will you sell:
  • Targeted audience:
  • How can you keep customers coming back?
  • What platforms will you sell or promote your products on?
  • What will the price of your products be?
  • How much does it cost to create your final product? Will this affect your asking price?

3. Design Your Logo:

Now for the fun bit. Sign up to Canva and play around with the templates. Canva is 100% Beginner friendly and delivers high-quality pngs, jpegs or pdf items. It is the #1 choice for most content creators and ALWAYS my go-to. Check out my post, Blogging on a Budget; Why I Choose Canva.

4. Project Beta:

Alright so you have the basic foundations of your side hustle. Now time to make it happen. I recommend spending time putting together a beta version. Have a think about what will be in the bundle and how it will be packaged. Will it have a thank you card in it or a card to promote your social media accounts?

Creating a beta product will allow you to see if your product is feasible. It will also allow you to see how much it will cost, whether it is missing anything and you will be able to ask for a second opinion if you need to improve your product.

5. Cost:

Okay this is important. Create a list and jot down everything you bought for your product. From the actual products, to tissue paper, to packaging, stickers, cards, printing ink, ribbons, etc etc. Make sure everything you pay for is on your spending list. Divide it all and work out how much it costs to bring your final product to life. Only then can you decide upon your price.

Postage and handling – You will need to decide if you will charge extra on postage and handling as well.

rawpixel-626044-unsplash

6. Packaging your product:

I want to make special mention about the packaging. This is a very important marketing tool. It will provide that polished finish that your customers expect. So have a think about what you will put your product in. Will you have personalised thank you cards? cards that promote your social media and/ or hashtags? What type of packaging ill you have? boxing or bags?

You want to be careful with how much you spend on your packaging. This will impact your profits and cost of your product. You want to be professional but also thrifty at the same time. I personally recommend spending time browsing Pinterest, testing out designs and asking for a second or third opinion.

7. Social Media:

Create 1-2 social media accounts to gain exposure for your products. Aim to post, clear high quality photos (that can be typically be taken on any smartphone) and upload onto social media every 1-3 days. I personally prefer Instagram and Pinterest. This will enable your viewers to engage with your content while they grow in anticipation for the release of your product.

8. Find your selling platform:

Okay you have your beta product, your price and packaging, now time to set up your website. There are many awesome platforms that you can utilise for your side hustle. This includes, Shopify, Squarespace, Etsy, WordPress, etc, etc. But I suggest, if you have no money, to opt for the traditional “create your page” on Facebook. It’s free and efficient for testing out your beta products. Spend time creating your page. Upload your beta products, logo and connect your page with social media.

You must be thinking, “Why Facebook?” It’s simple really, Facebook Marketplace is easily the most underrated selling platform. It’s free exposure, you can easily link your website and you receive every cent.

If however, spending a little money a month isn’t a problem, Shopify or Squarespace are fantastic alternatives. I personally have used Shopify and found it beginner friendly.

Good luck on developing your side hustle!

Jess xxx

 

 

Advertisements

1 Thing Everyone Needs to Know About Blogging

“Opportunities don’t happen. You create them.”
Chris Grosser

To say that I am passionate about blogging is an understatement. I adore the opportunities I have to express myself and articulate my thoughts. I have to be honest though guys, talking is not my strongest suit. So when I pull out my laptop I can’t help but feel strong contentment as I share my thoughts with you all.

Okay that was deep but there is a reason I am sharing this with you.

When I am talking with my friends and family we often divulge in topics of personal interests. There was one particular moment where I was talking to my cousin. She had wanted to make baby clothes and get into sewing. It was then that I recommended blogging and the possibility of selling homemade products. I believed that blogging could be used as an outlet for herself; a way for her to share her passions and hobbies. “That would be nice”, my cousin says, “but selling baby clothes online is competitive”.

Sadly, this isn’t the first time I have come across this type of opinion.

If you are someone who is looking to getting into blogging or opening your online business but believe they won’t succeed because it’s too competitive you need to stop and re-evaluate. You will be pleased to know that the online community is vast. There is enough room for each and everyone of us to succeed. If you put in the research, hard work, and learn the ins and outs of the blogging universe you will eventually come out on top. I guarantee it.

I tried to tell her this. But I could tell that she was unsure and, unfortunately, unconvinced.

On our next outing I will try and convince her! But I believe every blogger wannabe needs to know this.

It doesn’t matter how many other bloggers are out their selling t-shirts or giving skincare advice. If that’s what your passion is, just do it. If you persevere you WILL see results.

Thanks for stopping by,

Jess xxx

 

Write a Cracking Post With These 6 Helpful Tips

I’m back! After a relaxing cruise away to Moreton Island I feel energised and ready to knuckle down and deliver some handy content.

Today’s post will be about how to create a winning post for your readers. Starting off blogging can be ridiculously intimidating, especially when it comes to your first post. I remember that step and felt embarrassed to even talk about it.

It is okay to feel like this!

For some of you, writing may be a completely new hobby. If you are like me, you may feel intimidated about the writing component. How will you readers think about your writing? Will it be terrible? Will my blog fail?

I want you to ignore all these doubts and take this step-by-step approach to writing your first post. I want you to take the first leap and publish your first post!

Are you just starting out? Leave a link to your first post ❤ I would love a read!

Grab a coffee, pen and notebook and let’s get cracking on your first post ❤

1 Brainstorm

I love this phase. Grab your notepad and pen and jot down possible ideas that you could write about.

Two helpful starters:

  • How to… (Write a post on how to do something)
  • Top 5… (Everyone loves a decent list)

2 What’s your point?

Your writing needs purpose and a point.

  • What will you be promoting today?
  • What problem will you be solving?
  • Will your content be valuable for the readers?

Your blog will flourish if it consistently delivers valuable content that has a clear purpose.

The success of your blog is largely determined by your content and how useful it is to your readers.

3 Create a Draft

You have the foundations of your new post. Now it’s time to structure it. Check this out:

Oddball Imaging Studio

4 Avoid Waffle

Keep your writing short and sweet. Your readers are always just a click away from moving on. Keep your writing to the point by having sentences no more then 2 lines long. If you are new to writing, I would completely recommend this to begin with.

The quality of your post is not determined by how many words your write, but how you choose to use your words.

5 Space Out Your Writing

Do not overwhelm your readers with a bombardment of never ending content. I’ve seen this multiple of times and cringe. Break up your writing with paragraphs, images, quotes and even coloured text.

Allow your readers to enjoy what they are reading and encourage them to keep coming back for more!

6 Spice Up Your Writing.

Your writing needs captivate your readers. Use words that generate intrigue, spike interest and overall pleasure.

These words may include action verbs, emotive or descriptive words.

Use the list below as a guide:

CHEAT SHeet

Writing a blog is not rocket science, however, having a little helping hand can help to get you on your feet. Good luck my friends!

Jess xxx

9 Cringe-worthy Blogging Mistakes to Avoid

“The first thing you learn when you’re blogging is that people are one click away from leaving you. So you’ve got to get to the point, you can’t waste people’s time, you’ve got to give them some value for their limited attention span.”
Alex Tabarrok
Blogging is a powerful medium that will increase traffic to your website and business. However, thousands of new bloggers are joining up every day, making the blogosphere increasingly competitive.

If you want to stand out of the crowd you can’t afford to make these blogging mistakes.

Continue reading “9 Cringe-worthy Blogging Mistakes to Avoid”

How to Find Time to Blog

“Failure isn’t final until you quit.”
Michael Hyatt

The are many bloggers that are super lucky to make a generous income from their online work. However, unfortunately it is just a dream to the rest of us. Our blogging fits in around work, children, sport and fitness, adult chores and supermarket trips. This leaves us with barely the opportunity to post more than once a week.

Our love for blogging is shoved aside and forgotten as we follow through with commitments and daily chores. Personally, there is nothing more frustrating. Continue reading “How to Find Time to Blog”

Blogging on a Budget: Why I Choose Canva

From subscriptions, to hosting, to designing your blog … things can get pretty pricey pretty fast. Thankfully, it doesn’t have to cost a bomb to create beautifully crafted blogs.

My secret weapon is Canva. This miracle of a website offers free signup (as well as paid subscriptions) and allows you to create blog banners, stylised documents, logos and so much more. I am literally in love ❤ Continue reading “Blogging on a Budget: Why I Choose Canva”